No More Freelancers: Traffic Express Finds Stability and Quality
About Traffic Express
Traffic Express is a marketing agency specializing in conversion optimization, email marketing, and Facebook ads. For years, the team worked with different designers to support their campaigns with strong visuals.
The Problem: Inconsistent Quality and Wasted Time
Lars, one of the owners, explains:
“We’ve been hiring designers for about five or six years now, mostly through Upwork or Fiverr. But the challenge was always the same: we worked with too many different people. They didn’t really understand the brands we worked with, and the output was inconsistent. I often had to jump in myself to fix things, which was never ideal.”
One concrete example was a professional photoshoot. We received only the raw images, with little creative value added by the photographer. The delivery was underwhelming, and the content couldn’t be used effectively in campaigns.
The Solution: One Dedicated Designer Through ReelIn
After a short conversation with Errol at ReelIn, Traffic Express decided to give it a try. Lars admits:
“Honestly, we were skeptical at first. But after starting with Kenya, we were immediately impressed. She understood exactly what we needed and delivered quality from day one.”
What Kenya brought to the table:
Faster turnaround on designs and email flows
Higher quality visuals and copywriting
Creative solutions with existing content (“She turned raw material into something amazing when I thought it was impossible”)
Direct improvements in client email performance and engagement
The Result: Peace of Mind, Time Savings, and Better Campaigns
For Lars, the impact went beyond the visuals:
“Before, I had to work on the emails myself because we didn’t have a reliable designer. Now, that’s completely off my plate. I can finally sleep without worrying about design work.”
The time saved has also been significant:
“Searching on Upwork easily takes five times longer than just calling Errol. Now I know I can pick up the phone, and the right person will be there. It’s that simple.”
Conclusion
By moving from scattered freelancers to one dedicated designer through ReelIn, Traffic Express gained:
Consistency and brand alignment
Better quality designs and copy
Improved campaign performance
Time savings and peace of mind
Or, as Lars puts it:
“Call Errol if you need someone. Don’t waste your time on Upwork—just call him.”